Crate of Fresh Fruit

Our Heart

We founded DiNovo Fresh Fruits & Vegetables with two goals in mind: first, providing residents of the Midlands with fresh, delicious and safe produce while promoting local farmers and suppliers.  
We operate under the idea of "thinking globally but acting locally".  Whenever possible, we purchase our product from local growers and distributors.  We will also make every effort to procure "pesticide free" and "minimal pesticide" grown product.
Second, we use our resources to provide fresh produce to those who cannot afford it or live in a food desert.  We find ways to accomplish this at little or no cost to these people.  At present we are partnering with organizations that share this goal.  We firmly believe that all people, regardless of income, should have access to healthy fresh fruits and vegetables.